![]() Kelsey is infuriated over Liza's lack of millennial knowledge. Liza faces fallout over the revelation of her age. Episode 5 of Younger‘s first season airs tonight. Liza deals with the aftermath of coming clean with Kelsey, and Charles tests their synchronicity. ![]() The first season, shot in Brooklyn and New York City, features guest starring appearances by Jane Krakowski, Ana Gasteyer, Martha Plimpton, Peter Hermann and Kathy Najimy. Now working under the prickly Diana (Shor), Liza has to figure out how to balance her real life with bestie Maggie (Mazar), and her “pretend” life with new friend and coworker Kelsey (Duff)…all while embarking on an exciting and somewhat confusing relationship with sexy tattoo artist Josh (Tortorella). Younger follows Liza (Foster), a 40-year old woman who pretends to be 26 in order to get a job in the highly competitive world of publishing – and succeeds. Achieving social media engagement for their shows has been important for TV Land brass and one of the goals for the transition to single-camera fare. The cable network also points out the show’s solid reviews as well as its growth on social media, including a +70% increase of likes on Facebook and a +63% increase of followers on Instagram. (All episodes of the show are available for free on Hulu and ). In the renewal release, TV Land touts Younger‘s total reach, claiming that the comedy has been viewed by a cumed 20 million people across multiple networks and multiple platforms, including TV Land, Nick at Nite, Hulu, VOD and. As she settles into her new 26 year-old life, Liza is tasked with marketing an older writer to a younger audience. The episode was written by and directed by. It premiered on March 31st, 2015 on TVLand. ![]() By episode 4, the TV Land Live+same day delivery had slipped to 344,000 viewers (0.11 in 18-49) though the secondary Nick at Nite telecast did far better, 644,000 viewers (0.2). Liza Sows Her Oates is the second episode in Season 1 of Younger. But the show has been a priority for TV Land and parent Viacom, and it was launched on three networks, TV Land and siblings Nick at Nite and Nick Jr., with the premiere episode drawing a total of 1.4 million (0.37 rating in the demo). Younger has not been a breakout in the traditional ratings sense, debuting with 0.17 adults 18-49 rating and 504,000 viewers, which was below TV Land’s multi-camera premieres and likely Jennifer Falls.
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